Ep465. The Last One (For Now)

by | Jun 19, 2026 | Podcast

Ep465. The Last One (For Now) After 465 episodes, I’m pressing pause on Marketing Your Practice. Not a full stop. Just a pause. In this episode, I share the honest story behind that decision — the two years of debilitating anxiety, the stage four prostate cancer...

Ep464. The Most Underrated Trust Moment in Your Practice

by | Jun 1, 2026 | Podcast

Ep464. The Most Underrated Trust Moment in Your Practice The Most Underrated Trust Moment in Your Practice Most of the chiropractic marketing and trust conversation lives in two places. The new patient consult. The report of findings. We refine our language. We...

Ep463. The Goldmine You’re Already Sitting On

by | May 25, 2026 | Podcast

Ep463. The Goldmine You’re Already Sitting On The Goldmine You’re Already Sitting On Most chiropractors think the path to practice growth is more visibility. More content. More ads. More strangers walking through the door. But here’s what often gets...

Ep462. Your Systems Aren’t the Problem. Drift Is.

by | May 18, 2026 | Podcast

Ep462. Your Systems Aren’t the Problem. Drift Is. Your Systems Aren’t the Problem. Drift Is. Most chiropractors blame stalled growth on the wrong thing. It’s rarely the marketing. It’s rarely the team. And it’s almost never the systems themselves. It’s drift. The...

Ep461. Stop Creating Marketing Content. Start Creating PSAs.

by | May 11, 2026 | Podcast

Ep461. Stop Creating Marketing Content. Start Creating PSAs. Stop Creating Marketing Content. Start Creating PSAs. We’ve all done it. Crafted the post. Hit publish. Watched it get seen by the same handful of people who already love what we do… and then watched it...