Ep162. How To Get The Most Out Of Your Facebook Ads. David Touhill
Let’s start with this…Facebook ads should be a part of your community outreach. There is a totally cool, helpful and heart centred way to do it.
However, there’s one piece of feedback that I get more than any other though when it comes to Facebook ads and that is…”it’s easy to get leads but hard to get them to show up”.
In the podcast today we’re going to solve that problem for you.
My guest is David Touhill, Dave is a world leader in digital marketing space with a special focus on helping natural health and wellness experts…and, did I say he’s also a chiropractor!
The biggest mistake we make with our Facebook ads is that we treat these potential patients the same way we would treat a patient who has been referred to our practice.
Important…there’s one essential difference between the 2 groups…TRUST!
In this episode Dave shares his 2 step strategy for helping to build trust with these leads. It’s simple, powerful and you should do it!
Even if you’re not running Facebook ads but you’re looking for a way to build trust with your patients before they even come and see you then you need to listen to this episode.
Enjoy. Thanks for all you do.
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Links Mentioned In The Show
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Dr. David started out as a young marketing director in the greater New York City area, successfully acquiring wealth management clients with an average net worth of ten million dollars. His position there taught him the importance of having sound judgement and a robust business and marketing strategy when running a successful multi million-dollar business. While acquiring his doctorate degree, he built a private marketing firm that worked directly with CEO’s of multi-million-dollar natural health and wellness centers to scale office systems, establish branding, and building effective Facebook and SEO marketing programs. During this time, Dr. David managed over $500,000 in marketing ad spend for over 40 separate businesses. He took this experience into the influencer marketing space in 2014, building health-based online educational programs, memberships and launch strategies specifically through website development, 8 figure sales funnels, social media and digital marketing processes.
Dr. David is an innovative product and marketing strategist, bridging the gap between the vision and the strategic plan, designing specific products and processes that are scalable, providing long term revenue and growth. He is passionate about working with brands that have a powerful purpose to help others, and creates strategies that help them go from good to great.