Ep428. How to Stand Out, Send Emails People Love, and Nail Your ROF. Angus Pyke
In this FAQ-style episode, I’m tackling three common questions chiropractors ask about growing a thriving, principle-based practice:
- How to stand out without selling out
- How often to email (and what actually makes an email valuable)
- How to deliver a Report of Findings that earns trust without feeling salesy
You’ll get clear, actionable strategies you can apply right away to attract the right people, create content they look forward to, and make ROF conversations feel natural, confident, and effective.
Need New Patients?
Learn About My Step by Step Community Influencer System.
I’ll Guide You Towards Becoming The
Trusted Health Advisor In Your Community,
So Patients Will Naturally Want To Choose You First!
Subscribe To The Marketing Your Practice Podcast
iTunes | https://itunes.apple.com/au/podcast/marketing-your-practice/id1370714740?mt=2
Spotify | https://open.spotify.com/show/5eOycXrqKdk0XY5a7HfrEo
Stitcher | https://www.stitcher.com/podcast/the-insightful-chiropractor/marketing-your-practice
Copyright 2020 Angus Pyke – Privacy Policy | Terms and Conditions
Hi Angus. This is the first of your podcasts that i have listened to. And i REALLY enjoyed your thoughts. Much experience and wisdom in your message. I have one small area of confusion. In the ROF part, you mentioned as an example, scheduling at an initial frequency of (for example) 2 x / week x 4 weeks, with a reevaluation at that point. Then you spoke about introducing the “Big Picture” of long term healing, but not to overwhelm them with that initially. ie Keep the immediate goal simple. But then you continued to speak about the first 90 days. But 4 weeks is not 90 days. Did I miss something?